Case Study

Graphic Design for Fruit Center Marketplace

As loyal Fruit Center customers ourselves, working on their projects is extra fulfilling!

OVERVIEW

The Fruit Center Marketplace, located in Milton, Massachusetts (with another location in Hingham), has a longstanding relationship with Jackrabbit. We helped to design their logo and overall branding. We also redesigned their website to help improve the aesthetics and usability. Jackrabbit continues to assist with graphic design for their product packaging and other print collateral such as catering brochures, gift cards, and holiday direct mailers. The Fruit Center Marketplace is a staple in the Milton community. Not to mention the most frequented spot for hungry Jackrabbits to get their lunch!
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Website Design

We worked closely with the Fruit Center team to design and develop a website that thoughtfully showcases their offerings to their customers. More than simply a grocery store, the website needs to have easy access to information around their classes, community events, and specialty happenings. Putting everything on the site in a logical, easy-to-navigate way was key.

Fruit Center Market Place website homepage
Fruit Center Market Place website 'learn' page
Fruit Center Market Place website video library
Fruit Center Market Place website homepage
Fruit Center Market Place website 'learn' page
Fruit Center Market Place website video library
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Packaging Design

The Fruit Center carries unique and traditional products, but our favorite is those within their very own brand! Throughout the years, we have helped with packaging design for various items, from salsa to cookies.

Marketing Collateral

Traditional print materials are important to many of the long-term customers. Between well-branded gift cards that make for great gifts to special mailers with holiday savings, each piece prioritizes clear messaging and appealing design.

Fruit Center gift card and envelope
Fruit center holiday card
Fruit center holiday card
Fruit Center gift card and envelope
Fruit center holiday card
Fruit center holiday card
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